Angelo Desimini Takes Over as CEO of Serino/Coyne

Serino/Coyne, the nation’s leading live-entertainment marketing agency, has announced that the firm's current chief operating officer Angelo Desimini will assume the role of CEO, effective immediately. Nancy Coyne, founder and current CEO, will become chairman while Greg Corradetti continues as president.

Based in New York, Serino/Coyne is part of the DAS Group of Companies, a division of Omnicom Group Inc. In his new role, Desimini will report directly to Dale A. Adams, chairman and CEO of the DAS Group of Companies.

"Angelo’s vision, combined with his commitment to the talent and clients of the firm, will lead the firm and its clients to even greater success not only in the near term, but also in the long term," said Adams. "He thrives in a changing environment and as COO created a proven track record of making fast decisions that brought results to their clients. I am looking forward to working with Angelo as he builds strategic partnerships with Omnicom agencies in his new position. Angelo succeeds Nancy Coyne, who has had a tremendous impact not only on this firm but on the industry."

Desimini joined Serino/Coyne in 1999 as an account executive. He was quickly promoted to group director, followed by director of account management. His clients have included Disney Theatrical Productions and the Nederlander Organization, among many others. He became chief operating officer in 2010.

"I am honored to assume the role of CEO of Serino/Coyne," said Desimini. "My main objective is to build upon the foundation Nancy has established by working with our deeply talented and experienced Serino/Coyne team, our esteemed clients and industry peers to continue developing best-in-market campaigns for the shows we all love."

Coyne added, "It is a perfect time for Angelo to take on the chief executive’s job. Angelo continues to redefine our business in ways that both celebrate our rich history while also bringing us boldly into the future. He is known for being direct and honest with employees and clients, and for nurturing talent. The trust he has earned defines him as a leader."