The Broadway League Reverses Decision Not to Dim Marquees for Joan Rivers
The organization's change of heart comes after social media outcry in the theater community.
The Broadway League has reversed its decision not to honor the late Joan Rivers with a dimming of Broadway's marquees.
The League released a statement from Executive Director Charlotte St. Martin: "Joan Rivers loved Broadway and we loved her. Due to the outpouring of love and respect for Joan Rivers from our community and from her friends and fans worldwide, the marquees of Broadway theaters in New York will be dimmed in her memory tonight, at exactly 6:45pm for one minute."
The new decision comes after outcry in the theater community in response to The Leauge's original announcement that "people need to have been very active recently in the theater, or else be synonymous with Broadway" for marquees to be dimmed. The grassroots movement included use of the Twitter hashtag #Dim4Joan.
Before The Broadway League's official reversal, Jordan Roth's Jujamcyn Theaters and Disney Theatricals had announced plans to dim their marquees this evening.