Sean Cercone has been named president of Playscripts Inc.
Sean Cercone has been named president of Playscripts Inc.
(© Matt Simpkins)

Playscripts Inc. has announced the new stock and amateur licensing company Broadway Licensing, dedicated to the global distribution of Broadway musicals. Rebel Rebel Capital, which acquired Playscripts Inc. in 2014, will fund an aggressive acquisition strategy for its new sister company Broadway Licensing.

In addition, the company has named Sean Cercone as president. Cercone most recently served as chief business officer and senior vice president of Professional and International Licensing for Theatrical Rights Worldwide (TRW). Since 2011, Cercone helped build TRW through the acquisition of marquee Broadway titles, including Jersey Boys and Million Dollar Quartet, and led the worldwide distribution of The Addams Family, All Shook Up, and more.

Playscripts Inc. is a theatrical licensing company dedicated to pioneering new work and inspiring new productions around the world. Founded in 1998, it services the global theatrical market by managing the live stage rights of an author's work and publishing their approved scripts and scores.