[title of show] is the story of two struggling young writers writing a witty new musical about two struggling young writers writing a witty new musical. Jeff Bowen (Music & Lyrics) and Hunter Bell (Book) decide to submit something for the 2004 New York Musical Theatre Festival just three weeks before the deadline. They began chronicling their own process and crafted an original story that just happens to be (with some artistic license taken) autobiographical, so they cast themselves in the roles along with their two friends, Susan and Heidi. The evolution of [title of show], from its smash debut at the New York Musical Theatre Festival in the fall of 2004, to its successful Off-Broadway run at the Vineyard Theatre in February 2006, to its debut on Broadway in July, 2008, is chronicled in this "zesty, sweet and charming new musical." (The New York Times).