For the past year, struggling indy filmmaker Finn Middleton and his tech-geek of a roommate Lars Fuhrman have been anonymously posting spoof cooking videos on the Internet. Without much effort, the duo's snarky enterprise has become an online phenomenon--making Finn a cyber-space celebrity. All's cool in the kitchen until Finn is contacted by a hungry broadcasting company eager to capitalize on his culinary exploits. Things really come to a boil when Finn is forced to explain to his girlfriend, Abigail Stone, what all the buzz is about--and why he never bothered to mention it before.Exploring issues of ownership, transparency and internet anonymity Appetite for Destruction is both a crisis of the self and a comment on raking it in and keeping it real in the online era.