Impact Creativity, the theatre education fundraising initiative of the National Corporate Theatre Fund, will be featured on 17 billboards, digital billboards, and bus shelters throughout the New York City Metropolitan Area, thanks to a donation from Clear Channel Outdoor.
The campaign is expected to generate over 10 million impressions which will bring greater awareness and support of this fundraising effort to aid theater education programs.
The simple message will read, "Theatre Education Changes Lives."
Impact Creativity is the only national platform to support theatre arts education and seeks to narrow the widening arts education funding gap by providing direct funding to education programs at 19 prominent resident theatres serving the country's largest cities.
For more information about Impact Creativity, click here.