Will Swenson, Nick Adams and Tony Sheldon have become the first performers to be featured in a television public service announcement for the "It Gets Better" campaign, which had previously been limited to online videos. The PSA featuring the stars of Priscilla Queen of the Desert the Musical is scheduled to begin airing on February 22.

The It Gets Better Project was begun by writer Dan Savage and his partner Terry Miller last year after a rash of suicides by gay students who had faced bullying or harassment at school. The endeavor has included thousands of videos, both amateur and professional, and featured both famous and average Americans addressing young gay people and reiterating the concept that life will get better in adulthood.